Samantha Crane develops strategies, designs processes, and manages functions essential to Commonwealth Medicine’s sales and business development activities, helping drive their mission forward. In particular, Crane oversees the proposal development process; she understands the importance of listening to clients, identifying their specific needs, and pinpointing how Commonwealth Medicine’s innovative health care solutions can solve their particular problems. She is also responsible for designing and implementing organizational quality and governance initiatives.
Crane brings a unique perspective to her role. She has spent more than a decade in positions covering a broad spectrum of the health care industry – from the public to private sector, state to federal policy, and services to Information Technology (IT) solutions. Before joining Commonwealth Medicine, Crane held senior business development, marketing, and communications roles. Most recently, she was a senior advisor at NFP Health, leading a strategic growth and re-branding initiative to expand its footprint nationally. She has also served as the proposal manager in Public Consulting Group’s Health Services Practice Area, specializing in client needs stemming from the passage of the Affordable Care Act (ACA) and the implementation of ACA-driven IT system initiatives. As a consultant in Deloitte Consulting’s state health and human services sector, Crane has managed business transformation and technology adoption strategies for health and human services agencies, focusing on creating and executing communication strategies, plans, and material. Crane began her career at the Massachusetts Executive Office of Health and Human Services (EOHHS) as communications lead for EOHHS’s Integrated Eligibility and Referral Program, the first self-service registration process to view benefit information online.
Crane received her bachelor’s degree in linguistics from Yale University.